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The Importance of Culture and Community

A different kind of company should have a different kind of bakery.  For over 25 years, Clif Bar & Company has proudly balanced profits with purpose, and their new commercial bakery in Idaho is no exception.  Opened in 2016, the Twin Falls bakery operates in service of Clif Bar's 5 Aspirations: Sustaining Business, Brands, People, Community and Planet.  Much like the company's California headquarters, the Twin Falls facility is LEED certified - built to focus on zero waste, water conservation and energy efficiency.  In daily operations, the bakery is focused on bringing CB&C's unique culture and benefits to nearly 300 employees and the Twin Falls community.

Learning Objectives

  • Clif Bar & Company's approach to bringing its culture, benefits and volunteer programs to a commercial baking environment
  • The impacts of investing People and Community
  • How to drive new initiatives in your bakery

Susan Potucek, Clif Bar Baking Company

Presentation Time
Sunday, February 25, 2018
2:30 pm - 4:00 pm

Young Professionals Educational Session

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