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MarketPlace 2015 Registration Information


Registration Information & Requirements

Online and advance registration for BakingTech 2015 are now closed.  We are no longer taking advance registrations.  Individuals wishing to register for BakingTech or MarketPlace may register onsite at the Hilton Chicago (720 S. Michigan Ave.) during the following registration hours.


Saturday, February 28:  1:00 pm - 5:00 pm
Sunday, March 1:  7:30 am - 5:00 pm
Monday, March 2: 7:00 am - 5:00 pm
Tuesday, March 3: 7:00 am - 5:00 pm

The ASB registration desk will be located in the 8th Street Lobby (Lobby Level) of the Hilton Chicago.


Table Top Fees



MarketPlace Table Top
ASB Member Table Top (member fees paid) $1595
ASB Member Table Top (Join ASB or member fees not paid) $1780
Non-Member Table Top $1900


  • Complimentary listing of company name and table top number in BakingTech official onsite program.
  • One 8’x30” draped table with two chairs
  • Identification sign with company name and table top number
  • Company listing, brief company description and website in the online MarketPlace Exhibitor Directory
  • Access to BakingTech pre-registration list (list includes registrant name and company)

** Table top package DOES NOT include individual registration or passes to BakingTech or the Marketplace. These fees and registration process are separate and not included in the MarketPlace table top fee.  The table top fee is for the space ONLY.  Please click here for BakingTech registration information and fees.

Entrance to the exhibit area is by ASB BakingTech conference badge only.  Everyone, including representatives of exhibitors, must register and wear his or her own ASB BakingTech conference badge.  Conference badges are not transferable.

Exhibiting companies must have a minimum of one Full Professional Conference Delegate registered for BakingTech.  Additional exhibitors must be a minimum of MarketPlace Only if they are attending the MarketPlace Only, One Day Only registrant if they are attending one day of the conference, or be a Full Conference registrant if they attend the entire conference.

To register for a table top, it is required that each company have at least one fully registered conference delegate and issue full payment to headquarters by the cut-off of January 16, 2015.  Click on the below links for more information on BakingTech Registration and ASB membership.


During MarketPlace 2015, table top assignments for returning exhibitors will be pre-determined and pre-assigned based on your location during MarketPlace 2014 at the marriot.  The space assignment will be similar to the location of your table top at the Marriott. 

Exhibit space will be held for returning exhibitors until December 12, 2014.  Should a returning exhibiting company not submit an exhibitor/partner application, with full payment, by December 12, the table top being held for returning exhibitors will be put up for “public sale.” 


ASB will assign table tops for new exhibitors and those returning exhibitors who failed to submit their exhibitor/partner application by the deadline of December 12 , on a first-come first-serve basis until sold out.

Exhibitors wishing to avoid assignment space adjacent to, or across from, particular companies should indicate so on the enclosed exhibitor/partner application.  Careful consideration will be given to such requests whenever possible

American Society of Baking
7809 N Chestnut Avenue
Kansas City, MO 64119

Tel: 1.800.713.0462 | Fax: 1.888.315.2612 |
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